Helping founders as they scale, with people solutions built to last.

We partner early, when it matters most.

Our Philosophy

The data is clear: the biggest drop in Glassdoor ratings happens between Series A and B — from 4.8 to 3.9 — and keeps falling to 2.7 by Series D. Culture slips as companies scale.

Early-stage businesses build a beautiful culture without trying. It’s born from the founders’ purpose, the energy and connection of the early team, and the shared drive to build something big.

But as teams multiply, new leaders step in, and things move faster, what once felt natural starts slipping through the cracks. Communication breaks, Purpose and values blur, and people disconnect, not just from the company's direction but from one another. That’s when culture becomes vulnerable, and where we step in.

At Obelisk, we partner with early-stage founders to turn what feels instinctive into something intentional, at the moment it matters most.

We embed purpose into everyday action, design connected team environments, and build AI-powered systems that scale culture without losing its soul.

Because when purpose + performance + systems scale together, companies don't just grow, they thrive.

We partner early, when it matters most.

We partner with early-stage businesses on the brink of rapid growth. Founders who miss the energy of the early days, feel the risk of losing the soul of their company, and know culture matters but aren’t yet ready for a full-time strategic people leader.

Together we:

Make Purpose your Growth Engine

Craft your purpose. Connect your people. Communicate it every day.

we articulate your purpose, mission, and values, translate them into everyday behaviours and habits and create a blueprint for embedding them across all processes and experiences.

Craft Environments that Perform

Trust. Creativity. Results. In that order.

we build the structure and systems that power high performance, not through rigid processes, but by creating the right conditions where feedback is safe, failure is part of learning, and people feel free to take risks, push boundaries, and do their best work.

Build AI-powered, people-first org

Optimise. Reinvent. Innovate.

we design AI-centered operating model aligning AI adoption with your strategy to foster innovation while maintaining trust and engagement. We support you with the change management, and champion a people-first mindset throughout the AI transformation journey.

Contact Us

Interested in working together? Fill out some info and we will be in touch right away. We can’t wait to hear from you!